In this episode, Ken Forster talks to Jamshed Dubash, CEO of Vaspar Strategies, LLC, a consultancy firm specializing in sales and marketing, as well as go-to-market strategy planning for firms in the IoT/M2M/RFID arena.
Jamshed is a global executive with a passion for creating business opportunities in the pharmaceutical and lifecycles, retail and CPG manufacturing, transportation, and logistics marketing spaces by integrating IoT Edge sensors, big data, and advanced analytics to help companies increase operational efficiencies and reduce costs.
He has successfully managed large multinational projects at the tactical and strategic levels for Fortune 100 companies in the United States, Europe, and Asia. He started his IoT leadership journey at Procter and Gamble, where he led their RFID efforts at Gillette in the famous RFID pilots with Walmart. He held executive leadership roles at pioneering IoT and RFID companies, including Mojix, Senaya, DeepMagic, and, most recently, TraceLink.
Discussion Points Were:
RFID is an acronym for “radio-frequency identification” and refers to a technology whereby digital data encoded in RFID tags or smart labels (defined below) are captured by a reader via radio waves. RFID is similar to barcoding in that data from a tag or label are captured by a device that stores the data in a database. RFID, however, has several advantages over systems that use barcode asset tracking software. The most notable is that RFID tag data can be read outside the line-of-sight, whereas barcodes must be aligned with an optical scanner. If you are considering implementing an RFID solution, take the next step and contact the RFID experts at AB&R® (American Barcode and RFID).
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